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Add a Little love for great private label products at great prices, all made with you in mind.

We think food should be fun and want you to Add a Little something extra special each day. Whether you are adding a little artisan to your appetite, a little gluten-free goodness to your palate or a little deep dish delight to your repertoire, our team of experts craft delicious products that always Add a Little something more.

So Add a Little more quality ingredients, flavourful finds, exceptional value, and a lot more ME time.

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Add a little

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SELECTION

Add a Little extra value in every meal

Go ahead and Add a Little love for great products at great prices! Add a Little more for your money and a little budget friendly to your day. And while you're at it, Add a Little wow what a deal! In fact, go ahead and add a LOT of savings without any compromise.

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IRRESISTIBLES

Add a Little inspiration to every occasion

Are you ready to Add a Little extra indulgence with every occasion? Whether you want to Add a Little love with our delicious locally sourced ice cream or a little healthy berry goodness with our frozen mixed berries, or even Add a Little ME time with our yummy cheesecake, our Irresistibles products deliver on their promise of being truly Irresistibles!

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LIFE SMART

Add a Little more flavour to all your healthy choices

At LifeSmart, we bring you high-quality products that are as good for your body as they are delicious, with a little more of the ingredients you want, like protein, vitamins and nutrients, and less of what you don't want, like salt, sugar, gluten or pesticides-healthy choices without compromising on taste. Now that's smart!

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Life smart products
Life smart products
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meal ideas and tips

Discover many original ways of cooking with Irresistibles dressings

Discover many original ways of cooking with Irresistibles dressings

4 simple, low-cost smoothies

4 simple, low-cost smoothies

Discover these super simple mocktails

Discover these super simple mocktails

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and save on your favourite products
 

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Under the law, you must be 18 or over to purchase alcohol products and lottery tickets. The person receiving the delivery or picking up the order must be 18 years or over and present a valid proof of identification with picture, in accordance with the law. In case a valid proof of identification with picture is not presented, Super C will refuse to deliver or provide the alcohol products and/or lottery tickets.